The U.S. auto industry is back. Production lines are humming, a slew of new and redesigned models grace showrooms, and sales of new vehicles are up for the third straight year. Carmakers are competing hard for your business, and that translates into opportunities for you to get a great car at a good price. Vehicles in all price categories are equipped with standard features and technology once reserved for luxury nameplates. Many carmakers also offer cash incentives for buyers new to the brand. And super-low-rate financing is ubiquitous. "Competition results in consumers winning. The selection of vehicles is by far the best they have had," says Jesse Toprak, senior analyst for TrueCar, an automotive data firm
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